The future of your blog is in your hands and your idea's, that always makes me smile when I think about it, having your own piece of real estate online and sharing it with the world.
Now if you want to read more on Affiliate marketing then this article is awesome.
What Is Affiliate Marketing?
Let’s say you like to shop at Target (who doesn’t?). You buy a wonderful laundry basket at Target.
You love it.
It’s your most favorite thing in the whole wide world.
You love it so much you decide to write a blog post about. That’s right. You’re going to write a whole blog post about a laundry basket.
Because your blog does a decent amount of traffic and you are writing an awesome recommendation about a laundry basket, Target should benefit from these actions. However, shouldn’t you benefit from them as well? You’re helping Target make money and you’re not an employee of theirs!
Fortunately, you can join an affiliate program that will allow you to make a little bit of money whenever someone buys that laundry basket.
All they have to do is click through on the link from your blog post and make a purchase.
That’s affiliate marketing in a nutshell.
Companies pay you to send people their way and when they make a purchase you get a commission.
Benefits of Affiliate Marketing
Right away you should be able to see some of the benefits of affiliate marketing.
- You don’t have to create a prodcut
- You don’t have to worry about setting up an online store
- You don’t have to worry about refunds
- You don’t have to worry about product updates
- You don’t have to worry about customer service
- You don’t even have to worry about a website if you don’t want
Affiliate marketing can be one of the most hands-off ways to make money online and it is certainly how I recommend every blogger gets started with making money.
It allows you to start making money from day one. All it takes is a little bit of work.
The Difficulties of Affiliate Marketing
By now you might be thinking that affiliate marketing is pretty easy.
You simply get a link, post it, get people to click on it, and then wait for the money to come but unfortunately, it isn’t that easy.
As you know, most people don’t just randomly buy stuff.
How often do you go out for a drive and stop at a store to make a random big purchase?
Most purchasing decisions are based around two things:
Without those two things, the price of the item has to be so small that the person is willing to take the chance.
This is why if you want to make money with affiliate marketing you need to have a solid approach.
Educating Your Audience
The most important aspect of getting someone to buy something is to provide them with some knowledge.
People won’t buy something until they know that they have a problem and the item is offering the solution.
When you read about blogging you’ll probably see links to web hosts and people telling you that you need to purchase web hosting to be a successful blogger.
But if that’s all they are telling you then what are the odds you are going to purchase the web hosting?
What has to happen first is you need to know why successful blogs require web hosting. Once you know that then the idea of purchasing web hosting becomes a lot easier.
You might have noticed that trust hasn’t been mentioned yet. The wonderful thing about educating your audience is that you are gaining trust at the same time.
Use this blog post as an example. The more information that is shared with you, the stronger my authority looks and therefore I am able to gain more trust. You might even decide to click on an affiliate link and make a purchase based off of my recommendation.
The problem most people have with affiliate marketing is that they don’t want to take the time to educate and gain trust. They want to simply post their affiliate links all over the place and hope that some people decide to make a purchase.
If you have enough traffic some people will make a purchase but your numbers won’t be nearly as high as someone that takes the time to provide value to their audience.
Passive Income Is Rarely Passive
You’ll read some people say that affiliate marketing is a passive way to make money.
The only reason it can be considered passive is that you don’t have to be sitting at a computer 24/7 to make money.
In some fashion you have to find a way to generate traffic to send to your affiliate partners, otherwise, you aren’t going to make any money.
And that’s the big catch of affiliate marketing.
To make money, technically all you need is an affiliate link. However, to make really good money you need a whole affiliate system in place and building this system takes time.